Brands

I once heard a quote that hiring a consultant is like hiring a personal trainer for your brand, and this couldn’t be more true!

Not only do I have 2 decades of experience in developing brands and a wealth of knowledge for you to tap into, I also act as your accountability coach, keeping you moving forward and hitting those milestones & goals we set on your journey together.

Sometimes as a brand owner you can get so bogged down by the daily tasks of building the business it can be difficult to zoom out and see the bigger picture.

I could help you & your business if any of the following ring true:

  • Your company growth is stagnant and you can’t figure out why
  • You want to develop new sales channels but don’t know where to start
  • You’re not sure who your customer is
  • You’re developing and releasing products with no clear strategy
  • You struggle with marketing, social media & content
  • You started your brand without any previous sales experience and feel stuck as to how to grow
  • You know you need help streamlining your processes
  • Your brand identity feels flat and needs improving
  • You get flummoxed by the numbers: margins, budgets, sales targets, purchasing
  • You have specific challenges in the business you know are holding you back

Some of the business areas I can help with include:

Brand Strategy

  • Mission, values, voice & identity
  • Goals & future planning
  • Market positioning & trends
  • Assets & guidelines

Physical Retail & D2C Ecommerce

  • Visual identity
  • Product management
  • Optimization
  • Copy & content creation

Sales Strategy

  • Developing a sales strategy
  • Growth action plans
  • Forecasting
  • Pricing & margins

B2B: Selling your brand wholesale

  • Pricing & positioning
  • Assets incl lookbooks & linesheets
  • Building a prospection list
  • Active selling & prospection

Marketing

  • Content marketing
  • Brand vs product marketing
  • Social media & influencer marketing
  • Paid advertising
  • PR

Design & Range Building

  • Design consulting
  • Range building
  • Product launch planning
  • Sourcing & production

Social Media

  • Brand messaging on SM
  • Building & growing an audience
  • Maximising engagement
  • Selling via SM
  • Utilizing SM to gauge demand

Content Creation

  • Feedback on strategy
  • Developing your niche
  • Creative content ideas
  • Content shoots & product styling